The theme this year is Committed to Excellent Services for Everyone. With this topic, we have curated a program of over handful talks that will provide novel perspectives on data-driven service design. Service design if anything provides a sweet conflict for competing interests between utilization of qualitative data, interpretation, and design intuition vs. rationalist, extremely evidence-based, and quantitative data-obsessed thinking. What is the right mix?
We will hear stories across industries, including speakers from prominent large international and Finnish organizations including
- K Group
- Sanoma Media Finland
You can expect detailed insider stories of what design using data inside these organizations means. The event has some bonus program in the format of demo presentations from Aalto University, Tijdmakers from Amsterdam and Crowst of Helsinki, during the breaks.
Our digital conference format will be a single-track with great opportunities for attendees to engage with speakers, comment on the presentations as well as network gather around “virtual roundtables" and create own Sessions.
The event will be held in English.