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Artificial Intelligence in Marketing

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A virtual half-day peer-peer event exploring the latest technologies and strategies to harness the power of AI.

Please click 'Join event' to register for the summit to secure your place.

The first keynote will start at 9am ET on Thursday and we will finish up at 12pm. You will be notified 24hrs and 1 hour prior to the live event.

Sign up for free and join us for:

  • 3 keynote sessions from leading AI experts
  • Leading AI technology showcases
  • Virtual speed networking

To navigate back to the event website for the full agenda and more information please click here.

**Once registered, please update your profile using the link above and input your name and job title in the 'headline field'. This is a key part of the event experience and is strongly encouraged. **

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Schedule

· Stage
Welcome remarks
Tim Flagg
· Stage
IBM Watson Advertising
During this opening keynote hear from Dave Neway, the Head of Marketing at IBM Watson Advertising, as he looks at how AI is disrupting the marketing function.
Tim Flagg Dave Neway
· Sessions
AI Tech Showcase
EntityX uses AI to enable advertisers to target pages based on entities present without relying on third party cookies.
Tom Quick
· Networking
Virtual speed networking
Click the networking button on the left-hand side of your screen. Dive-in and randomly meet other attendees to see how they are using AI in their role.
· Stage
How Adobe Uses AI Internally to Drive Growth
Find out how AI is changing the way marketers approach four key areas: attribution, personalization, campaign orchestration and content development.
Tim Flagg Don Bennion
· Sessions
AI Tech Showcase
Hear from Invoca, an industry leading AI-powered call tracking and analytics platform.
Victor Borda
· Stage
How AI can Make Customer Experience More Human
Industry powerhouse Brian Solis will look at emerging trends and dive into the role AI is playing in disrupting the marketing function.
Tim Flagg Brian Solis

Speakers

Tom Quick

Founder, EntityX

Tim Flagg

ClickZ Podcast Host and Marketing

Victor Borda

Director of Data Science, Invoca

Dave Neway

Head of Marketing, IBM Watson Advertising

Don Bennion

Director Business Strategy, Adobe

Brian Solis

Global Innovation Evangelist, Salesforce

The event is over

Hosted by

ClickZ & Search Engine Watch

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Booths

Invoca

Invoca is an AI-powered call tracking and analytics platform that helps marketers get campaign attribution and actionable data from inbound phone calls.

IBM Watson Advertising

IBM Advertising Accelerator with Watson

Adobe

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